Tiered Readiness- Prepare Your Household for Every Emergency

Prepare yourself and household for all emergencies- weather, natural disaster, etc. 

Secure you and your loved one’s safety by staying alert and informed in any emergency with Midland’s tiered readiness approach. Prioritize preparedness at home and on the go. 

It's crucial you're prepared for everything and anywhere- shop Midland's Tiered Readiness Plan. 

Importance of preparation

In the face of severe weather and unexpected emergencies like wildfires, preparedness can be the difference between a measured response or chaos at home when emergencies strike.

Whether it's a sudden summer thunderstorm, a flash flood, or a power outage due to storm damage, having a plan in place ensures that you and your loved ones can respond quickly and effectively, ensuring everyone is safe.

Understanding the risks specific to your area and equipping your home with essential tools, like emergency radios and survival kits, is crucial.

Preparedness doesn't just bring peace of mind, it allows family members to take steps to protect one another and minimize danger in any emergency. 

Tier 1: At Home

Make sure you're getting alerted to any disaster or emergency. 

Midland's E+ Ready® NOAA Weather Alert Radio - WR120 is the perfect device to kickstart your preparedness plan. 

At home, the NOAA Weather Alert Radio (WR120) alerts you to over 60 kinds of weather hazards and emergencies.

Early warning is your best protection and when a watch or warning are issued by the National Weather Service, you'll be alerted right away. This gives the family the time needed to seek shelter and/or safety. 

Tier 2: At Home and On the Go

When on the go, Midland's ER50 E+Ready® Emergency Weather Alert Crank Radio allows you to continue to monitor the emergency and listen for the all-clear.

With multiple power sources like a hand crank, solar panel, and lithium-ion battery, you can take the alerts on the go and utilize the flashlight during any outages.

With Midland's ER50, you can lock onto the strongest weather channel so you're getting information, no matter where you are.

With this device, evacuating areas due to hurricanes or wildfires, riding out severe weather in the basement overnight, has never been easier. 

 Tier 3: At Home, On the Go, and Handheld Communication 

Keep connected before, during, and after the storm with Midland's Emergency Preparedness Kit EPREPKIT.  

This kit comes equipped with Midland's WR120 NOAA Weather Alert Radio, E+Ready® Compact Emergency Alert AM/FM Weather Radio - ER10VP, and Two-Way Radio 3-Pack - LXT630X3VP3. 

The LXT two-way radios enable communication between 3 people to ensure safety and connection, even without a cell phone signal.  

Tier 3 ensures the highest level of preparedness, keeping you and your loved ones safe at home, on the go, and connected with those around you when cell phone service is limited.  

This kit is particularly useful for storms such tornadoes, hurricanes, and wildfires which might leave you with limited resources or even damage to your home.