Midland Launches Adventure Team for GMRS Connection

At Midland, communication has always been about more than just staying connected. It's about confidence, preparedness, building relationships, and sharing real moments in the places that matter most. From the toughest trails off the beaten path to job sites and open water, Midland products are built to support real-life experiences. That's why we created the Midland Adventure Team. 

About the Midland Adventure Team

The Midland Adventure Team is a content creator program built specifically for people who know how to capture authentic moments. Whether you're using GMRS radios to navigating trails by foot or by off-road rig, hitting the slopes, working long days on the farm, or preparing your home for the next storm, your story matters.

The program is strictly for content creators. It doesn't matter how many followers you may have or how often you're posting,. What matters is your ability to create high-quality, on-brand content that reflects real-life use of Midland products. 

We want to work with people looking to connect with others. Those who have a passion for storytelling. At Midland, we believe the best content doesn't feel staged. These stories happen naturally when people use GMRS radios or emergency radios for dependable communication. Those are the moments Midland believes are worth sharing. 

Why Midland Built This Program

Midland has always been anchored in reliability and trust. From GMRS radios used by off-roaders to NOAA Weather Radios keeping families safe at home, we know our products play a role in real situations every day.

The Midland Adventure Team exists to highlight those moments through the eyes of people who actually use them, sharing the impact Midland's products have on the lives of others.

Our brand knows firsthand the value of community and that's what we're looking to build. Instead of telling stories for our community, we want to tell stories with our community. The Midland Adventure Team gives creators the opportunity to showcase how Midland fits into their lifestyle while helping others see what's possible with clear, dependable communication. 

Who We're Looking For

Midland's searching for creators across a wide range of lifestyles and interests. Our products are used far beyond a single category and we want our content to reflect that diversity. 

If you rely on Midland to keep you connected while participating in any of the lifestyles below, you could be a great fit for the Midland Adventure Team:

Outdoors and Adventure 

From camping, hiking, and winter adventure, Midland's GMRS radios are trusted tools for staying connected when cell service disappears...or is spotty. 

Farming and Agriculture 

Clear, instant communication is critical when coordinating equipment, managing land, tending to livestock, or working long days outdoors. Midland's radios are built to support real work in real conditions, improving safety and efficiency.

Off-Roading and Overlanding

GMRS communication is a must-have item for those tackling trail rides, convoying, and navigating group trips. We're looking for creators who capture the planning, problem-solving, and camaraderies that comes with being part of the off-road lifestyle.

Home and Preparedness 

The most effective preparedness starts with communication. From severe weather alerts to family coordination throughout the neighborhood, Midland's radios play a key role in staying informed and ready for any storm or emergency. 

Work and Everyday Use

Midland's radios aren't just for adventures. Job sites, warehouses, events, and daily operations rely on clear, easy-to-use communication. If you capture everyday efficiency and teamwork, we want to see it.

If your content aligns with Midland's brand and showcases real, genuine moments, you're exactly who we're looking for.

What You'll Do as Part of the Team

As a member of the Midland Adventure Team, your role is simple and creative. 

You'll create photo and video content featuring our products in real-life, authentic situations. That might look like capturing a trail run using GMRS radios, documenting a long day on the farm, or showing how you stay prepared at home when severe weather rolls in. 

We're not looking for scripted or staged content for ads. We want authentic moments that show how Midland products sincerely fit into your life. 

Creators will submit their content that may be used across Midland's social media channels, paid advertising, website content, and broader marketing campaigns. This means your work could be seen by tens of thousands of Midland customers who rely on our products for communication every day.

What You Get in Return 

Being part of the Midland Adventure Team comes with perks!

Free Midland Product

Approved creators will receive Midland products based on submitted and approved requests. Use the Midland products to create content using the tools you rely on or want to explore for adventure.

Feature Opportunities 

Your content might be used across Midland's channels, including social media, website content, and advertising. It's a chance to have your work highlighted by a trust communication brand, sharing your stories across a wide audience. 

Long-Term Opportunities 

This isn't a one-time project! The Midland Adventure Team is built for long-term relationships with creators who consistently deliver quality, on-brand content. 

We want to build a community that grows together. 

Why GMRS Radios and NOAA Weather Radios Matter

GMRS and NOAA Weather Radio communication plays a huge role in the real, powerful stories we want to tell. From coordinating obstacles or navigating a difficult recovery, to staying connected during unpredictable weather, GMRS radios and NOAA Weather Radios provide clarity and confidence when you need it most. 

By showcasing GMRS and NOAA Weather Radio use in real scenarios creators help educate others on how reliable communication enhances safety, teamwork, community, and preparedness. These stories resonate because they're real, honest, and they help others understand why Midland GMRS radios and NOAA Weather Radios are trusted across so many lifestyles nationwide. 

How to Apply to the Midland Adventure Team

Apply is super easy and straightforward.

1. Click the application link. 
2. Fill out the application with your details and examples of your work.
3. Out team will review your content and determine if you're a fit. 
4. If selected, we'll reach out to you for more information on product requests and next steps.

Midland reviews applications carefully to determine if creators align with Midland's values, visual style, and commitment to authenticity. 

Join Our Movement

The Midland Adventure Team is about more than content creation. It's about sharing real moments that are powered by reliable communication. Whether you're exploring off the grid, managing daily work, or preparing for what's ahead, your story can help others see the value in GMRS radios and NOAA Weather Radios.