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February 28, 2024

With planting season right around the corner, farmers everywhere in the United States are preparing for a busy season. 

Midland partner, Brian Brown shared how he uses MicroMobiles and GMRS walkie talkies to bring efficiency to the farm. 


Brian Brown has been farming with his dad and brother since he was 18. They farm corn, soybeans, and wheat. 

It’s all he’s ever wanted to do.

“I don’t really know what generation farmer we are because our family has been doing it forever, since back when people were farming to eat. I always tell people that I’m a fourth generation farmer because that’s how long we’ve lived on the farm that we live on now,” Brown said.

He enjoys the entire process of farming- watching his crops develop through their life cycles.

“I enjoy seeing something starting off as a seed and transform into your whole livelihood. The whole process of the seed in the ground, it coming out of the ground, and forming into something that you can sell and make a living off of.”

Brown said farming is one of those careers that is all encompassing and requires an immense amount of passion.

“I don’t think people realize that it’s not just a job, it’s who you are. You’re always going to find yourself doing something on the farm. People don’t know how much dedication farmers put into their job.”


A while back the Browns were using CB radios on the farm, but it was short lived.

“We were always looking for something better than CBs because it was getting to the point where we couldn’t even hear each other in the same field.”

That’s when they switched to GMRS two-way radios. Brown heard about Midland’s MicroMobiles and GMRS walkie talkies through Youtube.

“When we’re moving equipment, it’s usually a two-person job. With the Midlands, we’re able to do that much more safer because the flagger has much more direct communication with the person running the equipment.”

The Browns use Midland’s MXT500 MicroMobile® Two-Way Radio, MXT575 MicroMobile Two-Way Radio, GXT1000VP4 Two-Way GMRS Radio, MXR10 Repeater, SPK100 External Speaker, and SPK200 Amplified Speaker with AI Noise Cancellation.

“I can more easily communicate with the grain cart operator which helps a lot.”

This communication has led to unmatched efficiency on the farm.

“Everyone is more directly tied to each other so if something needs to change real fast, someone can get on the radios and get ahold of the whole crew. Everyone can hear the message all at once. Instead of making six phone calls, we’re just one mic key away.” 


For Brown and his family, the month of February means preparing taxes and getting ready for planting season that’s right around the corner. 

“We’ll be changing up oil and every vehicle we use will be in the shop to get ready.”

They’ll also be attending the Farm Machinery Show in Louisville, Kentucky.

You can also find Midland at the Farm Machinery Show- we'll be in the Sloan Express booth. 

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