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September 18, 2024

Communication is key to bring efficiency to businesses everywhere and Midland's business radio line up offers a wide array of options including heavy duty, medium duty, and license-free devices.

Importance of communication

Keeping connected streamlines operations for businesses in markets like restaurant, hospitality, retail, and light industry. 

Restaurant communication

According to a study by the National Restaurant Association, communication failures are one of the leading causes of errors in restaurants. This often leads to customer dissatisfaction, wasted resources, and lost revenue.  

Furthermore, the Cornell Center for Hospitality Research found communication breakdowns can cost restaurants an average of $5,000 to $10,000 annually because of wasted food, labor inefficiencies, and lost customers. 

Hospitality communication

Communicating across teams in the hospitality industry doesn't just improve efficiency and the guest experience, but it also keeps staff members safe. 

According to a HotelTechReport survey, 81% of hoteliers say it's highly likely that technology, including reliable communication, will become increasingly important to the success of a hotel business in the next 5 years. The same survey found that 39% of hoteliers understand that "improving operational efficiency" is technology's most important value proposition. Push-to-talk, business radios should be part of every hotel's technology plan. 

Retail communication

Streamlining operations across retail businesses has never been more important. 

The International Journal of Business Communication determine that clear communication directly relates to higher sales performance by improving the customer experience

Additionally, stores are implementing procedures to circumvent and respond to theft, including implementing push-to-talk, instant communication through devices like business radios. Forbes' Small Business Insurance Survey found that only 5% of small business owners said they've never experience customer theft at their brick-and-mortar store. 

Light-industry communication

Reliable communication in warehouses doesn't just optimize operations, but it is also incredibly important to minimizing risk and improving safety. 

With communication workers can count on, employees can warn others about impeding hazards, respond to emergencies, etc. Hazards in warehouses include issues with automated machinery, spillages, fires, and electrical issues. 

Business radios improve communication 

Implementing business radios into communication plans can make a world of a difference. 

Business radios bring instant, push-to-talk communication. By using business radios, employees can easily reach the entire team at once. This saves employees time that would otherwise be spent tracking down co-workers.

Cell phones often aren't permitted for use by employees in the middle of shifts by many businesses and if they are, some like warehouses have little to no coverage. With the help of business radios, employees can trust they have a way to communicate with one another. 

Heavy-duty business radios

For operations like warehouses, equipment rental businesses, schools, automotive dealerships/shops, etc., having a radio that will survive tough conditions couldn't be more imperative. 

BizTalk® MB400 Business Radio

Midland's MB400 Business Radio delivers reliable communication that'll perform in the toughest of environments, handling everything employees throw its way. 

With its die-cast metal frame, the MB400 is a durable, heavy-duty business radio. It's the ideal business radio for operations in which employees are tough on their equipment. It's built to survive drops and bumps so it can perform in challenging environments. 

This industrial grade on-site business radio is also IP67 waterproof and dustproof. This rating ensures that the business radio remains reliable and fully operational even after exposure to water, dust, and debris, making it great for demanding work conditions such as construction sites, manufacturing plants, and outdoor operations. 

With its 4 Watts of power, the MB400 is Midland's strongest business radio, covering spaces up to 350,000 SQ FT. With this level of transmit power, the MB400 brings uninterrupted communication, enhancing safety, efficiency, and productivity.

It's cloning ability, allows supervisors to set up the same settings for all radios in the department so employees don't have to do anything other than turn it on and communicate. 

The MB400 is ideal for operations like warehouses, construction sites, office buildings, car dealerships, schools, hotels, apartment complexes, and more.  

heavy-duty business radio

Medium-duty business radios

When it comes to balancing durability with ease of use, medium-duty business radios offer the perfect solution for everyday communication needs. These radios are great for hospitality operations like hotels, country clubs, and restaurants. They're also great for retail stores. 

BizTalk® BR200 Business Radio

The Midland BR200 Business Radio is a versatile, user-friendly solution for businesses seeking reliable communication tools that won’t weigh them down.

With 2 Watts of transmitting power, the BR200 is capable of delivering clear communication over a range that suits most medium-duty settings. This power level ensures strong communication even through walls and obstacles. It's great for businesses up to 20 stories tall or 250,000 SQ FT. in size. 

It's powered by a lithium-ion battery, providing extended battery life that'll cover employees over the course of their entire shift without frequent recharging. 

With 16 dedicated business channels, the BR200 allows for organized, easy-to-use communication across teams. This range of channels helps prevent overcrowding and ensures that teams working on different tasks can communicate seamlessly without interference. 

medium-duty business radio

 

BizTalk® BR180 Business Radio

For businesses seeking a reliable and easy-to-use communication tool, the Midland BR180 Business Radio is the perfect solution. 

Its compact, sleek design brings a professional look to reliable communication that won't be a burden for employees needing to stay in touch while on the job.

With up to 14 hours of battery life, the BR180 ensures that employees can rely on their radios throughout the workday. This long battery life reduces the need for frequent recharging, allowing for uninterrupted communication and an improved guest experience.

The BR180 features a 5-hour rapid charge capability. With this short charge time, these business radios will be ready to go for the next shift.

With its NOAA Weather Alert, the BR180 keeps users informed of severe weather conditions. It's great for businesses operating in areas prone to changing weather patterns, ensuring that teams are always prepared to keep themselves and customers safe.

Users can choose between 1 to 4 channels on the BR180, allowing for simple and organized communication. It means that all small teams can communicate effectively without unnecessary complexity.

This business radio is ideal for restaurants and retail stores. 

business radio

 

License-free business radios

License-free business radios offer a range of benefits that can simplify communication, reduce costs, and streamline operations. By eliminating the need for licenses, these radios are a practical solution for businesses seeking reliable, hassle-free communication tools.

BizTalk® FRS Two-Way Business Radio LXT600BB

Midland's LXT600BB offers a cost-effective communication solution that'll bring seamless communication to any team. The radios enhance connectivity without the hassle of obtaining a business license- ideal for new or small businesses seeking an affordable, straightforward radio. 

The LXT600 radios are designed to deliver clear, reliable communication with minimal effort. The intuitive button layout ensures that users can quickly access functions, making it easy to stay connected during busy operations.

As an FRS two-way radio, the LXT600BB works with all FRS and GMRS two-way radios. Its extensive channel selection brings flexibility in communication, making it easy to coordinate with external partners or other businesses using similar radios. 

With its NOAA Weather Alert, the LXT600BB keeps businesses alert of severe weather conditions so they can keep employees and customers safe. 

Not intimidating, the LXT600BB is great for new or small businesses like restaurants, retail stores, boutiques, small warehouses, and even offices.  


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